Case History: Adiatek

CHALLENGE
  
Adiatek, a company founded in Verona in 2003, studies and produces industrial cleaning machines.
It is recognized in Italy and abroad for the undisputed quality, service and continuous research on the product. Strongly product oriented, it has imposed itself on the market with a very technical approach.
Here’s where the need to increase the company's competitive level has its origins with a new communication approach and a coordinated image, in all aspects and exhibition materials.
 
 
SOLUTION
  
The biggest international event dedicated to professionals in the cleaning and hygiene sector took place from 15th to 18th May: Interclean Amsterdam 2018. This is a must-see fair for international companies who want to be aware of the latest innovations. On this occasion, 4 Flying set a strategy in order to:
  • enhance the brand, with an innovative and modern stand structure
  • enhance the product with a space dedicated to live demonstration
  • increase market recognition through an interactive and multimedia approach
  • set up a new commercial strategy approach by guiding the customer inside the stand
For these purposes 4 Flying designed and built the stand and all the supporting materials, such as:
  • brochures
  • document folders
  • business cards
  • gadgets for the fair
The stand, characterized by a strong communicative impact, was designed to attract the visitors attention and to make evident the brand potential.
 
MARKET / Industry, Corporations
SOLUTION & SERVICES/ Image editing, Web Marketing, Communication Agency, Artwork and Pre Press, Video and photo shoots